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11. No Open Expression of Love on Social Media
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Justification: To preserve the royal family's formal image and dignity on the internet.
Exception: For private, individual accounts unrelated to work-related obligations
You won't see public demonstrations of affection, like kissing or hugging, on the royal family's official social media profiles. This strategy is used to preserve the formal and respectable image that goes along with their roles. The royal family may have private moments of tenderness, but they maintain a more subdued online profile on social media.
**eduard/stock.adobe.com**
The difference is in continuing to communicate with the public at a formal and professional level every time. The royals may share more intimate and personal content on their personal accounts, which are distinct from their official duties, although this rule primarily applies to the official accounts.
